We think about our footprint, almost as much as our teeth. Every year 1,500,000,000 toothpaste tubes enter landfill. And live there for 500+ years.

We found a better way – a biodegradable toothpaste tube. The first of its kind in Australia. Our game-changing tube breaks down in landfill in just 6-10 years.

Make a difference, every time you brush. (That’s twice a day if you’re playing along at home.)

Our toothpaste is packed with minerals and vitamins, designed for whole mouth health.

Take our B12 Mint & Coconut toothpaste, for example. It contains the most natural, high quality B12 Methylcobalamin, plus coconut oil to prevent bad breath and tooth decay.

Isn’t that a breath of fresh air?

We prefer superfoods like Mint. Coconut. Green tea. We think your mouth does, too.

Our toothpaste is made from real, delicious ingredients. No nasty chemicals, no extreme flavours, and definitely no Arctic Blast.

It’s a holiday for your teeth. And a sweet post-dinner treat.